In this issue:

1) Tip of the Week

2) FEATURE ARTICLE: Five things you must do to make money on the Net by Rufus Smith

3) CLASSIFIEDS

4) FREE Resources

5) POWERQUOTE

6) MARKETING MINUTE: Charity Begins at the Home Office by Donna Schwartz Mills

If you'd like to read previously ran tips and features, go to http://netcheckspayroll.com/newsletter.html

Today's feature writer has some good advice for us on relationship building...a core element to long-term success on the internet. Here are a few more ideas for making a good impression in our email communications:

Email Marketing Tips by Jogena mailto:jogena@jogena.com

Email - We all love it and hate it. It's going to be a very important part of our online businesses so we need to understand some of the basic rules of email marketing.

1. We all know that a smile or gesture can many times break the ice when meeting associates in person and the tone of your voice can set the stage over the phone. When marketing with email, you only have your words to get your message across. Therefore, you must choose your words wisely! Many a misunderstanding has occurred from the way an email message was read.

2. Make sure your message is as clear and concise as possible. Proofread and spell check every message.

3. Whenever you possibly can, use the recipient's name in the greeting of the message and in the body as well, if it is a long message.

4. Always answer incoming messages within 24 to 48 hours. With all this lightening fast technology, potential clients expect a lightening fast reply.

5. Format your messages so any email reader can read it. No HTML, columns, etc. Hit a manual return at the end of each line (approx. 65 characters per line). Also quote any pertinent information when replying.

6. Show your interest in your potential client by referencing their URL, ezine, or other identifying factors. Let them know that you are genuinely interested in doing business with them.

7. Write as if the person you are corresponding to is sitting right in front of you. Give your message a little personality.

8. Start building your email list NOW! When handled correctly, your email list can be a gold mine!

These may seem like trivial points, but they can be a very crucial part of you business. It is very easy to forget we are communicating with live human beings and not a computer screen.

Jogena

------------------------------------

Free Resources To Help Your Business Grow Free E-Books - Marketing Tips - Free Ezine http://jogena.com

Five things you must do to make money on the Net

by Rufus Smith

Do you know what most people fail to realize on the net and in all traditional businesses? They fail to realize that their customers/visitors are their greatest assets. The moment an individual comes in contact with you or your business you must treat them with respect and be willing to ad benefits to his or her life. That is really what they are all looking for.. benefits.. not necessarily your products or service. Let me give you five key points that goes a long way in the success of your internet business.

1. Get to know your visitors or customers. When a visitor comes to your site he or she is looking for interaction with you via words, audio, and pictures. There must be a way for them to communicate with you. You must capture as many email addresses as possible because this will put you in the position to interact with and get to know them and what they need from you.

You must have as many ways for them to contact you as possible. By all means have your phone number on your site and try to answer the phone yourself every time a customer wants to speak to you. This is vital. Use your newsletter to keep in contact with your list. The more you talk to them the more they will feel comfortable with you and they will begin to trust in you.

2. Build trust with your prospective customers. This goes without saying. If your visitors or list members don't trust you they would not buy from you. You must build a rapport with them. Get to know them and let them get to know you. This can be done through your sales letter stating the benefits of your products.

In presenting your benefits you must also have testimonials from some happy customers for them to identify with. Most of the time your word alone is not enough to convince the customer that you're legit. In everything you sell to your customers you must always give value.

3. Give value to your customers. Do you want to stay in business and service those same customers forever? Or do you want to try and scam someone and lose the most precious commodity any business has? You must give your customers value for their money. As a matter of fact you must give them more than they are expecting.

This is a very important factor that a lot of merchants forget, and the ones who are practicing it are making a killing. People will stay with businesses that treat them like kings and queens. Give them more than they are paying for and help them to succeed.

4. Help your customers to succeed in whatever they are trying to accomplish. Don't just take their money, get to know them and ask them how you could help them achieve their goals. By doing this you are building long-term relationships. In business, good relationships can bring in millions of dollars through networking.

This is another powerful concept you must implement in your day-to-day routines. If your customers are happy with you and you are helping them succeed they will tell the world and the world will come knocking at your door. Be ready.

5. Thank your customers or visitors for patronizing your business. These two simple words carry a lot of weight. Psychologically speaking, people will do most anything for you if they know you appreciate them. You can show them your appreciation by simply saying "THANK YOU" and perhaps giving them something for free, not hard huh? But you would be surprised how many business people fail to implement these incredibly simple factors in their businesses. Maybe pride or ego gets in the way. Don't let this happen to you. Ego or pride can't bring in the dough. Give it up and get on with the business of pleasing people. This is what pays!

To succeed in any business, whether it be on or offline, you will do well to remember to implement these factors. Give it a try. You'll love the outcome.

Join my newsletter and get money making ideas http://www.bahamanetwork.com

Profit from you own superstore mall, over 7 million products making you money http://www.rufussmith.bigsmart.com

Submit your ad on over 8000 sites FREE. http://www.dmapower.com/d.cgi/10002673

Contact Rufus Smith: mailto:webmaster@bahamanetwork.com http://www.bahamanetwork.com

DISCOVER MICROSOFT'S SECRET Recipe For Instant-Online-Success! Earn ($100+) Highest Paid Affiliate Program on the NET! Free Software-Free Webhosting- Free Consultation- No Bookkeeping-FREE Access NOW! http://www.cashflowmarketing.com/reporter/index.cgi?10881

Tired of paying ridiculous prices for ink cartridges? Looking for a first rate alternative? We offer the highest quality replacement cartridges at the best prices. Save Up to 60% Over Name-Brand Cartridges. BROTHER ö CANON ö EPSON ö HP - LEXMARK and more! http://print4less.safeshopper.com 

Business Software that comes with a Coach! Its ManagePro, the award winning tool to help you organize & grow your business. Click on this link to register for our free software drawing http://www.myaffiliateprogram.com/u/mproaff/b.asp?id=1028 and learn what ManagePro can do for you 

Could you use 390,000+ names in your address book? Tap into the power of this FREE system to build your business. Hurry while it's still FREE mailto:getthedetails@quicktell.com

YOUR AD IN 10 EZINES PER MONTH FOR ONLY $10. FREE "AD WRITING TIPS" LETTER JUST FOR REPLYING! COOPERATIVE for EZINE ADVERTISING MLM NETWORK mailto:webmaster@guerrillamlm.com?subject=COOP

HEY, FATSO! Uh oh, was that an insult? Don't get mad, get even! Do something about it! Lose weight with discounted diet supplements. SAVE $$$ Don't delay, go to: http://www.roibot.com/w.cgi?R5622_eamn

Q. Why would Brad Tedeschi leave 400 millionaire's accounts, 50 of them at Microsoft-to join ITI? With no "salary!?!" A. mailto:Curt@net-workathome.com?subject=ITI/EAMN or ** 800-245-1788 ** MONEY MAKER MONTHLY Says ITI "... is revolutionizing the industry."

FREE Money is as easy as setting up your own free internet money making machine! If you think making money is hard, come see what you've been missing! http://mymoneymachine.com/owner/BritWorldwide

Company expanding globally, needs assistants & supervisors with contacts in USA & worldwide. Earn $1,500-$10,000+ P/T. Visit: http://www.ihbn.com/ihbn.cgi?start_id=F2328 Call Free 1-888-923-5453.

To Market $100.00 Shopping Spree Contest for Free Members FREE DHS Membership gives you not only discounts, at 75 brand name stores, but a chance to win our monthly $100 $hopping $pree! mailto:desplus@inreach.com http://www.clubshop.com/members/DS58672.html

FREE INTERNET INCOME!® Course Ongoing training on how to create multiple income streams worldwide via the Internet ($295 value!) http://www.sixfigureincome.com/free/?166612.76

SIMPLY AMAZING new online program growing like wildfire... Refer 2, and ALL sales in the whole company go under YOU! The products are tools ESSENTIAL to online marketing! http://www.freenetsolution.com/rep.cgi/26072 or more details==> mailto:fns@sendfree.com

Want to retire with $12,500 per month in a little over one year? You can do it with DollarPro. http://www.dollarpro.com/d.cgi/4316

Traffic Builders ^^^^^^^^^^^^^

The search engines aren't the only place you want to get listed. In fact, to get into the top 30 on the engines is just about impossible. Not to mention the top 10! Millions are competing for those top 30 spots. The No#1 place you should concentrate on is the FFA! Thousands upon thousands of people are hand-posting the FFA's everyday- therefore seeing your ad! If you are one who doesn't think of this as a good marketing tool- how much traffic are you getting? Want more? Then don't leave out this marketing tool! This network will instantly post you to 32,400! http://www.smallbizffa.net/ffa.pl?25690

PLACE YOUR AD ON OVER 8.5 MILLION WEB PAGES!! Start Now! http://hop.clickbank.net/hop.cgi?nchecks/ccross

Business Opportunities ^^^^^^^^^^^^^^^^^^

For a LIMITED time you can get started with a FULL E-COMMERCE-ready web site for less than $3.00 a day! Plus you can be earning 20% commission and a residual income for life! E-mail us for more information: mailto:webmaster@theprofitgrid.com?subject=20%Commission Visit our web site at http://www.TheProfitGrid.com "Plugging You Into Online Profits Everyday!"

Mouse potatoes... REJOICE!. Earn 50 cents an hour for your time online and 5 cents an hour when the people you refer are browsing. Sign up for FREE and earn money! Numbers seem small? Imagine what they'll be with 1,000 in your downline. Go now to http://www.alladvantage.com/refhome.asp?refid=AOW-039 and use referral ID# AOW-039

Good news! Take advantage of your preferred subscriber status with a rate of 50% off the regular rate of $10 per issue for YOUR best 5 line ad (65 characters max per line). As loyal subscribers, you can still place ads here at half-price or $5 per issue. For a limited time. If you have more than 5 lines, just add $5 ($2.50 for subscribers) per extra 65 character line per week.

First, e-mail your ad copy to... mailto:webmaster@netcheckspayroll.com If you're paying by check, print out a copy and mail the print-out, with check or money order to: NetChecks, 42263 50th St West, Suite 614, Quartz Hill, CA 93536. If you prefer to use a credit card, go to <http://netcheckspayroll.com/bcwadrates.html> to order your ad space on a secure server. If you have any questions, please call (877) 438-7821.

Or, why not sponsor an issue of BCW or request a private mailing. See <http://netcheckspayroll.com/bcwadrates.html> for details.

WIN $25,000 THIS WEEK! FREE WORLDPROFIT LOTTO! Just go to http://www.worldprofit.com What would you do with $25,000! Remember, you get more chances to win by playing all the sponsors! Become a Sponsor and get GUARANTEED VISITORS to your website! Just tell us how many you want. Details at http://www.worldprofit.com Click on TRAFFIC GENERATION.

INSTANT FREE Submission to 200,946 Directories http://www.links2u.com/?199536

<<<< T H E O R I G I N A L E Z I N E - R I N G >>>> Free Samples of the Best Internet Marketing Ezines ...

Previous: mailto:BB1@autobots.net

Next: mailto:newsletter@herwebbiz.com

* Full List and 3 Freebies: mailto:ering5@writead.com *

FREE Site Promotion Build (free) an awesome contact list http://www.911hits.com/index.cfm/10129

CALLING ALL ONLINE PUBLISHERS! Here is one more FREE avenue to bring readers to your e-zine or newsletter. Use the snowball effect to find more OPT IN subscribers. This co-operative venture means a win-win situation for everyone! Get free details on this free service: <http://www.time4profit.com/newsletters/> or <mailto:ezinelist@autobots.net>

Recommended Reading ^^^^^^^^^^^^^^^^^^

"Insider Internet Marketing" We have our original copy right next to our computer! So take 30 seconds and learn what makes the difference between the "Internet success stories" and the "Obscure web marketers". A genuine insider tells all! <http://www.bizweb2000.com/d3643.htm> Get your copy TODAY!

"Everything we do seeds the future. No action is an empty one."

- Joan Chittister, author

Questions to Ponder

What am I seeding for my future today?

Are there different actions that would lead me to harvest a more desirable future?

Copyright the Discian Group from the Powerquotes ezine. See http://discian.com/powerquote.htm for more information.

Charity Begins at the Home Office by Donna Schwartz Mills

Most societies have a tradition of giving to the needy; We're told to do so by our parents, teachers and clergy. It is the right thing to do -- and it can also be a smart business strategy.

A couple of years ago, a restaurateur from San Francisco decided to open shop down south in one of the most competitive, high-rent districts in the country: Beverly Hills.

The failure rate for new restaurants is pretty high. Much depends on establishing a loyal clientele as quickly as possible, and Helene An did not know *anyone* in her new city. Yet, her restaurant -- Crustacean -- was an immediate hit upon opening and is still one of the most popular places to see and be seen in notoriously fickle Beverly Hills.

An knew that the restaurant's dramatic decor would make an impression, and she had faith in the French/Vietnamese recipes her family brought with them when they came to the U.S. But she understood that having a good product is not enough for any new venture. She needed to connect with her target customers before her grand opening.

"I decided that if I wanted to have friends, I would be a friend. I would become a friend to the community."

So An became an active participant in local causes and charities. She gave money, offered Crustacean as a site for fund-raisers and donated gift certificates as auction and raffle prizes. She joined the boards of several of the area's non-profit organizations. Her restaurant earned a reputation as the city's most philanthropic.

The result was immediate awareness and visibility -- and a network that includes most of the movers and shakers of the community.

While most home business owners are unable to match An's generosity dollar for dollar (her annual charity budget is over $100,000), her method will work for a business of any size:

Instead of just buying a raffle ticket, how about donating one of your products to serve as a prize?

If your business is a service, make up some gift certificates and give it to that non-profit's silent auction.

Make time for PTA meetings and volunteer to help out on school activities.

Sponsor a local children's team -- your business name and logo will be seen throughout the community.

Need more ideas? The following organizations specialize in matching volunteers with local non-profits who need them:

http://www.helping.org http://www.volunteermatch.org http://www.servenet.org

Besides increasing your visibility and expanding your network, you'll be making your community a better place to live... and that's good for business!

------------------

Donna Schwartz Mills is the Editor/Webmaster of the ParentPreneur Club <http://www.parentpreneurclub.com>, "where those who are doing the most important job of all hang their hats." She can be reached at mailto:donna@parentpreneurclub.com.

If you have any questions or comments regarding this newsletter or the content, please email Laura Raushel at mailto:webmaster@netcheckspayroll.com

To unsubscribe to Business Consultant Weekly send any email to mailto:unsubscribe@netcheckspayroll.com

To subscribe to Business Consultant Weekly send any email to mailto:subscribe@netcheckspayroll.com

If you would like to see past issues of Business Consultant Weekly, go to http://netcheckspayroll.com/newsletter.html

(c) Copyright 1998 NetChecks Payroll & Bookkeeping.